Monthly Archives: December 2013

Extreme sports sponsorship – what does it mean (pt 2)

After my previous post about extreme sports sponsorship and what it means, it’s become clear that simple content marketing and understanding of web promotion is lacking for some brands and their team riders. This isn’t anyone’s fault but here are … Continue reading

Posted in Kayaking, Kitesurfing, Snowboarding, stand up paddle boarding, SUP, Surfing, Water sports | Tagged , , , , , , , | 3 Comments

SUP paddles review – SickStick

You can check out the imminent review of UK SUP company SickStick and their Joystick, Chopstick and Firestick SUP paddles in the next issue of The Paddler. In the meantime here’s the vid that will accompany the write up – … Continue reading

Posted in Hayling Island, SUP, ThePaddler.co.uk, UK | Tagged , , , , , , | Leave a comment

Extreme sports sponsorship – what does it mean?

There are many forms of ‘sponsorship’ within action sports. Riders, however, still get confused with levels of support available. To be fully sponsored is to have your hobby or passion pay its way and give you a career. But there … Continue reading

Posted in Kayaking, Kitesurfing, Snowboarding, SUP, Surfing, Windsurfing | Tagged , , , , , , , , , | 5 Comments

Easy steezy – Neff Swayze beanie review

Let’s face it; if you want to your look to be authentic then choosing your snowboard, surf or skate wardrobe carefully is key to pulling off ‘the steez’. If you’re a ‘real’ ripper or shredder then this will come naturally … Continue reading

Posted in Snowboarding, Surfing | Tagged , , , , | 1 Comment